I'm sure most people with Channel V have seen the new Soulja Boy video - Crank That.
It's straight southern rap - half time beats, lots of hoots and diet crunk beats ... not my thing personally but it's definitely all over the screens.
Watch the video here -->http://au.youtube.com/watch?v=vum3qgoh0x4 (blogger won't let me embed for some reason)
Now Soulja Boy is a great example of an artist who knows how to use new media channels - he is all over youtube, myspace, mobile downloads, messenger etc and in the process has generated some astonishing statistics.
We're talking:
- Over 30m myspace profile views.
- Over 29m streams of Crank That on youtube alone
- Over 52k subscribers to his youtube
- Over 3m single downloads of Crank That (never before done)
- Over 3m ringtone downloads
If you're looking for advice on effective distribution of content using digital channels, maybe speak to this 17 year old.
It's straight southern rap - half time beats, lots of hoots and diet crunk beats ... not my thing personally but it's definitely all over the screens.
Watch the video here -->http://au.youtube.com/watch?v=vum3qgoh0x4 (blogger won't let me embed for some reason)
Now Soulja Boy is a great example of an artist who knows how to use new media channels - he is all over youtube, myspace, mobile downloads, messenger etc and in the process has generated some astonishing statistics.
We're talking:
- Over 30m myspace profile views.
- Over 29m streams of Crank That on youtube alone
- Over 52k subscribers to his youtube
- Over 3m single downloads of Crank That (never before done)
- Over 3m ringtone downloads
If you're looking for advice on effective distribution of content using digital channels, maybe speak to this 17 year old.
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