Wednesday, March 26, 2008

IAB Australia finalists announced

IAB have announced the finalists for the Australian IAB Awards. Taken from Ad News

MindShare Interaction (my employer) have been nominated for 4 awards - the most of any agency. OMD and Publicis took 3 nominations each.

CREATIVE FINALISTS

Category: Automotive
ninepixels - Lancer Supershort Series; ninemsn
DraftFCB - Honda CRV Online; Honda
DraftFCB - Honda Civic Type R Online; Honda
DTDigital – ASIMO; DTDigital

Category: Consumer Goods
Publicis Digital – STICK; Nestle Peters
NetX - Gillette Google Gadget; Gilette
Soap Creative – Cornetto; Streets
Publicis Digital - Well of Positivity; Mt Franklin

Category: Financial Services
New Dialogue – Dollarmites; Commonwealth Bank of Australia
Clemenger BLUE - Celebration Dance; National Australia Bank
OneDigital - OSA & SS Polling; HSBC

Category: Travel, Entertainment and Leisure
Host - Home Sweet As; Air New Zealand
CNET Networks Australia - CNET Networks Asia Pacific Grand Slam Mobile Gaming Tournament; CNET Networks Australia
Leo Burnett - Martin Merton; Leo Burnett
Soap Creative – Jumper; Soap Creative

Category: Fusion
Visual Jazz - Defencejobs Games; Defence Force Recruiting
Market United - Murdoch University Switching Campaign; Murdoch University
Leo Burnett - Name It; McDonald's
Market United - Murdoch University Discoverers; Murdoch University
Tequila - eBay Make Shopping Exciting; Tequila


MEDIA FINALISTS

Category: Automotive
Publicis Media - Honda CR-V; Honda
MEC:interaction - Lancer Supershort Series; Mitsubishi Motors
Starcom MediaVest - Impreza MY08; Subaru
MindShare Interaction - Ford Mondeo; Ford Motor Company of Australia

Category: Consumer Goods
OMD – V-Raw; V Energy Drink
MindShare Interaction - iinet Naked DSL launch; iinet
MindShare Interaction - Easy Mac; Kraft

OMD - Selleys BBQ Wipes; Selleys

Category: Financial Services
Initiative – RaboPlus; Rabobank Australia
MindShare Interaction - First Home Buyers Guide; ING Direct
Neo@Ogilvy - American Express; Neo@Ogilvy

Category: Travel, Entertainment and Leisure
Publicis Media - The Simpsons; 20th Century Fox
CNET Networks Australia - CNET Networks Asia Pacific Grand Slam Mobile Gaming Tournament; CNET Networks Australia
OMD - Shangri-La Business Travellers
Carat - Traveltainment; Tourism Australia

Category: Fusion
New Dialogue - Kevin07; Australian Labor Party
pureprofile/naked - Mount Franklin Well of Positivity; Coca-Cola Amatil

Category: Search
dgmAustralia - Dell Search; Dell
24/7 Real Media - CareerOne Search; CareerOne
Publicis Media - Domestic Hotels; Qantas Holidays
iProspect – Network Ten Search Engine Optimisation; Network Ten

1 comment:

andrew pascoe said...

shep, thanks for posting these. without access behind the walls of AdNews or B&T, I couldn't find the list anywhere, because once again the IAB hasn't put it up on either of their sites yet...